Pheel

Pheel is a laboratory of the Politecnico of Milan that analyses individual biological and physiological signals in order to study the individual response to specific input. 
This kind of studies can be used in marketing strategy (biomarketing), to promote products, services, editorial content and all the aspect of offline and online communication.
A project like that needs to show a functional and emotional website which shows all the aspects of Pheel Biomarketing activity.
We focused the attention on the main feature of Pheel Laboratory: to be a research department. Studies and research carried out within the laboratory, must also find a proper publication space on the website.
We worked with designer Susanna Legrenzi with an elegant and modern graphics, in order to highlight the professionalism and competence of project members.